Our Purpose

Redefine the Experience

We are a design circle of strategic thinkers and creative makers in the business of building a global business community who see their brands advancing the quality of tomorrow. We work to drive a positive impact on people and the economy so that we may all prosper in the future.

Our promise is to bring the extraordinary to life:

• Go from Unloved to Loved

• Unnoticed to the Noticed

• Overlooked to Revered

• Misunderstood to Like-minded

• Old news to Trending now

Our Value

We are people from all walks of life

What unites us as one are our shared values.
This informs our thinking and our relationship with you, in four unique ways…

As a family business, we embrace the entrepreneurial spirit in our DNA too. So is the commercial viability and sustainability in business - it’s a collective responsibility for everyone. Our four values help guide us on our journey with you and we rely on a community who values collaboration and communication to work together and help define your destination.

Our Clients

Our Awards

Tak Hing

An established family business
for over 30 years, partnered with BrandWorks to refresh their branding and design packaging for their retail market entry. With a focus on clarity and contemporary appeal, the new packaging stands out on supermarket shelves, attracting a broad customer base in Australia.

Aussielent

Aussielent, initially successful but lacking differentiation, partnered with BrandWorks to rebuild the brand. Through new branding and a focus on sustainability, Aussielent became a market leader in the nutrition category, experiencing remarkable sales growth of 9x within two years.

MAHŌ Sensory

A Melbourne-based brand, reimagined incense with a premium aesthetic, aiming to overcome its hippy connotations. The brand gained recognition in notable publications, exhibited at prestigious events, and expanded to over 200 premier stockists worldwide.